Shopping Small: How Buying Local Can Have a Big Impact


In a world dominated by big-box retailers and e-commerce giants like Amazon, small businesses often struggle to compete. However, shopping small can have a big impact on both your community and the economy as a whole. By supporting local businesses, you not only help them thrive, but you also contribute to job creation, economic development, and a more vibrant community overall.

One of the biggest benefits of shopping small is the positive impact it has on the local economy. When you buy from a small business, more of your money stays in the community. Small businesses are more likely to source goods and services locally, which in turn supports other local businesses and creates a multiplier effect that boosts the overall economy. According to the Small Business Administration, for every dollar spent at a small business, 67 cents stays in the local community.

Additionally, supporting small businesses helps create jobs and provides opportunities for members of the community. Small businesses are often the backbone of local economies, accounting for the majority of job growth in recent years. By choosing to shop small, you are not only supporting the business owner, but also their employees and their families.

Furthermore, shopping small can also lead to a more diverse and unique shopping experience. Small businesses often offer one-of-a-kind products and personalized service that you may not find at larger retailers. By supporting these businesses, you are helping to preserve the cultural and artistic character of your community.

In addition to the economic benefits, shopping small can also have a positive impact on the environment. Small businesses typically have a smaller carbon footprint than their larger counterparts, as they often source goods locally and produce less waste. By choosing to shop small, you are helping to reduce the environmental impact of your purchases.

Overall, shopping small has a multitude of benefits for both individuals and communities. By supporting small businesses, you are not only helping to boost the local economy and create jobs, but you are also contributing to a more diverse, vibrant, and sustainable community. So next time you need to make a purchase, consider shopping small and make a big impact in your community.