Tag: Strategy

Small Business Marketing Strategy – A Blink Lesson Part 5

This is Article five of six in a series of lessons for small business marketers from Malcolm Gladwell’s Blink. Wow, what a great chapter for marketers Chapter Five in Blink is. This quote on p.…

The 4P Marketing Strategy – How to Choose the Right Products

If you are a B2B company and want to grow your business by adding new products to your existing product portfolio this article and my other related articles will help you. They describe how a…

HR’s Viability & Role in Business Strategy

Human Resources management in recent years has fought to be seen as a vital determinant of the business. In addition, executive leadership along with board of directors’ decision on what HR actually brings to the…

Socially Responsible Investing Strategy

If you wanted to do something that is beneficial for both yourself and the world, socially responsible investing (or SRI) is one of your choices. By adopting a socially responsible investment style we can all…