Tag: Trademark

Why You Should Register Your Trademark

A trademark is a design, sign or expression that identifies a product or service. It differentiates a company’s product or service from that of other companies. Trademark owners can be organizations, businesses, legal entities or…

What Exactly Is a Trademark?

The term “trademark” is often used to refer to any of the four types of marks that can be registered with the United States Patent and Trademark Office (USPTO). These four types of marks are…

Trademark Registration: Color Me Protected!

Color marks are marks that consist solely of one or more colors used on particular objects. For marks used in connection with goods or products, the color may cover the entire surface of the goods,…