Category: Small Businesses

Is Your Business Brand Identity Memorable Enough?

5 High-Impact Tips to Creating a Unique Brand Identity When thinking of your product or service what comes to mind? What do people envision? What characteristics do they attach to what you provide? And does…

The Importance of Restaurant Location – A List of Location Selection Criteria For a Restaurant

Once you’ve decided to start a restaurant business you will have to choose a location where your new venture can thrive. Location is of great importance to the viability of a restaurant business. While you…

Top 9 Unbeatable Gold’s Realities and the Economic Impact on the United States of America

Based on available statistics and history, the gold boom of 1800s has significant economic impacts on the USA and of course brought magnificent human migration into America. This yellow substance (gold) was discovered by John…

Financial Failure in Business – How to Avoid It

Introduction Business is the foundation of the world’s economy. Unfortunately many businesses fail due to financial reasons. In entrepreneurial ventures the failure rate is extremely high – especially in the first couple of years. This…

Customer Retention Strategies for Your Brand

As the economic climate continues to put strain on businesses big and small, retaining current customers becomes even more vital to the health and growth of these companies. Here are four essential ways that you…

How to Nail Social Media for ECommerce

Your Guide to eCommerce Social Media Marketing Having a presence on social media is essential to building and growing brand awareness, driving traffic to your website and increasing leads and sales. But your accounts aren’t…

The Importance of Website Design and SEO

The business world of today is changing at a dramatic pace as the speed at which technological advances occur is greater than at any other point in our history. In today’s computer savory business environment…

Donald Trump and the Global Economy

Donald Trump was elected as the 45th US President on November 8, 2016, and is stated to take office as the President of the United States on January 20, 2016. The new US President elect…

Outsourcing Tips For Small Businesses

Outsourcing Your Workload: As a small business, you may not yet have the manpower to handle a steadily increasing workload. Growth is good, but if the work suffers because you are taking on more than…

Teach Your Employees To Respect The Chain Of Command

It sounds like an Army thing, rigid rules and regulations. Yuck. That’s the kind of stuff we all hate to do. But it has an important place in business and must be understood for an…