Tag: Social

Social Media for Business: Why Social Media Marketing for Local Small Business?

Wondering why social media for business is hot news in the media right now? Here’s a balanced view of social networking and social media marketing. Fortunately, whether social networking will work for your business starts…

Corporate Social Responsibility (CSR) – The Other Side of the Coin

The Cost of Advancement Since the commencement of the Industrial Revolution in the later half of the 18th century, an ever-increasing, almost exponential, rate of change has engulfed humanity. From its earliest stages, the benefits…

Explaining The Corporate Social Responsibility Movement

This concept is not a new one by any means. One can attest to this by what Charles Dickens wrote about in his story, “A Christmas Carol,” in 1843. Everyone is familiar with the plot…

Amish Life – Maintaining Social Responsibility

As the world began to shift from an economy reliant on agriculture to one of industrial influence, so too did daily interaction among human beings. Community life that once hailed the virtues of work ethic…

Corporate Sustainability and Corporate Social Responsibility – Do Companies Know the Difference?

I recently attended a marketing event where the speaker’s panel consisted of various company executives from the mining industry. In addition to their mining operations a majority of these companies had retail outlets. Since the…

Health Literacy: A Strategic Marketing Asset And Corporate Social Responsibility

Health literacy can be defined as people’s competencies to access, understand, appraise and apply information to make health decisions in everyday life. It helps individuals make healthy choices in times where the boundaries between work…

Domiciliary Care and the Synergy Between Enlightened Self Interest and Social Responsibility

Introduction How would managers of businesses or business owners answer the question: why are you in business? Would their answer differ depending upon who was asking the question? Would any be bold enough to answer…

Corporate Social Responsibility in India – An Empirical Research

Introduction: India has become one of fast growing economies of the world. It is growing at the rate of 9 per cent p.a. As an emerging market all are looking at India from an international…

Social Responsibility Begins at Home

Talk to anyone about a company’s social responsibility and some of the first images that come to mind are the rain forest in Brazil, with the associated need for conservation, and the sweatshops in the…

Corporate Social Responsibility and HR Implications

As we see every day companies spend huge amounts of money trying to be socially responsible. My first consideration is concerned about why companies are “socially” and “ethically” active and what are the main issues…