Tag: Marketing

What Small Business Owners Can Learn From the Genius Marketing of the Olympics

[ad_1] The next time a small business owner asks you for an advertising tip that is guaranteed to work, tell them to follow the strategy used to promote Olympic games. That’s right. Olympic games. There…

Marketing Mix – 4 Pricing Strategy Alternatives

[ad_1] Pricing is an important part of your marketing mix strategies. Pricing can help or hinder your product or service sales. Given that your product is good quality, that it has the features and benefits…

Digital Marketing Planning Process For Beginners

[ad_1] This article centres around formulating a digital marketing strategy and implementing a digital marketing plan for a business. In this digital age, businesses cannot afford not to have a digital marketing plan has technology…

The Best Marketing Advice for Small Business Owners

[ad_1] Last month, I had the pleasure of participating in a Marketing Panel for NAWBO (the National Association of Women Business Owners). It was great to connect with so many business owners who are working…

YouTube – A Powerhouse in Web 2.0 Marketing

[ad_1] YouTube is video sharing website where you can upload videos on just about any thing and share it with the entire world. YouTube is so big that even the news can pick your videos…

New Ideas For Small Business Holiday Marketing

[ad_1] 2 seconds after Halloween it seems that all the retail stores put up their Christmas decorations – trying to capture as much of the Holiday market as possible. Typical ways that retail stores use…

Why A Small Business Uses Promotional Gifts As A Marketing Tool

[ad_1] Marketing is very important for a small business but it requires a huge cost that can be difficult to bear for a small business or a startup. The easiest way to promote your brand…

Is Social Media Marketing Helping Your Offline Business – Or Killing It?

[ad_1] Offline businesses the world over are embracing social media marketing as an important part of marketing offline businesses online. Done right, social media and social networking can create a huge jump in foot-falls and…

No Marketing ROI in Your Small Business? Here’s How to Fix It

[ad_1] If you are a small business owner, you know how hard it’s to manage all aspects of your business. Marketing is the backbone of any business as far as growth is concerned. Unlike large…

Choosing Small Business Web Marketing Strategies

[ad_1] My small business Web marketing strategies is to keep it simple. Simple to me is: focused, scalable, systematic and teachable, can be leveraged, and is easily measurable. Of course, it must be effective as…